About Us

About Orail

Culture to Creativity

Founded in 2000 and headquartered in Surat, Orail is a forward-thinking cloud software company dedicated to the jewellery industry.

With over decades of experience, we specialize in developing enterprise-grade software and mobile applications that bring clarity, control, and confidence to jewellery businesses.

Our mission is to transform traditional business operations into digital success stories—blending industry culture with technology-driven creativity.

About OptigoApps

Crafted for Jewellery. Powered by Cloud. Inspired by You.

OptigoApps, a flagship ERP product by Orail, is a ready-to-use, cloud-based software built exclusively for jewellery manufacturers, wholesalers, and retailers.

It connects all key operations—order handling, production, inventory, returns, repairs, dispatches, and accounting—in one powerful, integrated system.

Built on modern cloud architecture, OptigoApps ensures reliability, speed, and accessibility from anywhere, anytime.

We do not offer custom development, as our system is already designed with deep industry understanding, covering the core needs of jewellery businesses without the complications of customization.

With a proven track record, excellent after-sales support, and an easy-to-use interface, OptigoApps turns everyday business into smart business —helping you scale with purpose, not pressure.

👥

People – Built Around Your Business

At Orail, we understand that every jewelry business has its own challenges. That’s why our solutions are tailored to your industry segment—whether you're a manufacturer, wholesaler, or retailer. Our software suites come pre-equipped with industry-specific features, so you don’t need to spend extra time or money on customization. We solve problems you face daily, right out of the box.

✅ No Customization Needed
✅ Jewellery-Specific Workflows
✅ Faster Implementation, Lower Costs

⚡

Technology – Flexible, Fast, Future-Ready

Our platform, OptigoApps, is designed for agility. It lets your team securely access systems from any browser or device—whether at your desk, in a showroom, or on the go.

Choose how you want to deploy:

☁️ Cloud-based
🏢 On-premise
📱 Hybrid & Mobile-ready

✅ Access Anytime, Anywhere
✅ Seamless Integrations
✅ Supports All Deployment Models

🖥️

User Experience – Made Simple for Every Role

We believe powerful software should still feel easy to use. That’s why our UI is clean, responsive, and role-based. Every feature is designed with your end-users in mind—from sales teams and production staff to inventory managers and business owners.

✅ Intuitive Navigation
✅ Minimal Training Required
✅ Boost Productivity with Fewer Clicks

🤝

Collaboration – Teamwork Made Smarter

With OptigoApps, your team stays connected in real-time. Share updates, upload attachments, assign tasks, and keep conversations organized—all from a single platform. Get notified instantly when something important happens.

✅ Centralized Communication
✅ Faster Decisions, Less Miscommunication
✅ Increased Efficiency Across Departments

🔄

One Platform. Total Integration.

We don’t believe in building software with disconnected modules. OptigoApps is a complete suite where each module—Inventory, CRM, Accounting, Design, Production, etc.—works in sync. This eliminates silos, simplifies reporting, and improves overall business performance.

✅ Deep Functionality, Not Just Features
✅ All-in-One System
✅ Scalable for Every Business Size

🔥

Built with Passion, Not Patches

While many software providers rush to fill product gaps with third-party tools or quick fixes, we build every feature ourselves—with patience and purpose. OptigoApps has evolved over a decade through deep industry understanding—not short-term trends.

✅ Continuous Innovation
✅ Customer-Centric Development
✅ No Unstable Add-ons or Acquisitions

💼

Our People, Your Advantage

Behind every powerful platform is a passionate team. At Orail, we invest more in product development and customer service than in sales and marketing—because we believe great service builds trust, not just good ads.

✅ Strong Support & Training
✅ Long-Term Client Relationships
✅ Dedicated Jewelry Software Experts

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