Omnichannel Jewellery E-commerce β Powered by OptigoApps
One Connected System for Website, Store, and Social Selling In todayβs jewellery market, customers shop across multiple platforms β from browsing designs on a website to confirming via WhatsApp and completing the purchase in-store. With OptigoApps Omnichannel E-commerce, your entire retail ecosystem stays connected in real-time, giving you full control, zero stock mismatch, and a seamless customer experience.

Benefits for Jewellery Retailers & Wholesalers
- One platform for all your channels
- No duplicate entries or manual syncing
- Increased transparency for customers and team
- Fewer phone calls, more self-service via portals
- Higher sales and better customer loyalty
Core Features of Optigo Omnichannel E-commerce
Unified Inventory Across All Channels
- Manage single inventory for offline stores, website, and social media.
- Auto-update stock the moment a sale happens in any channel.
- Prevent overselling and mismatch errors.
Integrated Website & ERP
- Fully synced with Optigo ERP for real-time product data.
- Automatic updates for metal rates, diamond prices, and stock availability.
- Manage catalogs, pricing, and orders from one platform.
Click & Collect / Reserve Online
- Let customers order online and pick up in-store.
- Perfect for festivals, exhibitions, and high-demand seasons.
- Increase store footfall with online reservations.
WhatsApp & Social Media Selling
- Share catalogs, order links, and payment requests via WhatsApp.
- Customers can confirm orders instantly without calling.
- Auto-sync these orders into ERP for processing.
Personalized Customer Portals
- Track live production status of their orders.
- Download ledgers and statements.
- View invoices and shipment details.
- Reduces dependency on calls and emails.
Real-Time Price & Stock Control
- Prices auto-update based on metal rates, diamond costs, and size variations.
- Stock levels update instantly across website, POS, and marketplaces.
Payment & Shipping Integration
- Accept secure online payments from customers.
- Integrated courier options with real-time tracking.
Advanced Analytics & Reporting
- Get insights on channel-wise sales, top designs, and repeat customers.
- Monitor fast-selling products and stock movement in real-time.
πΌ What is Omnichannel Jewellery E-commerce?
Omnichannel means all your sales channels work together on a single integrated system. Whether your customer buys from:
- Your physical showroom
- Your e-commerce website
- WhatsApp or social media links
- Marketplaces or third-party platforms
Every order flows into one ERP-powered platform, keeping stock, pricing, and customer data unified.


Why Jewellery Businesses Need Omnichannel Now?
- Customers expect consistent pricing and availability across channels
- Manual updates lead to errors, delays, and lost sales
- Traditional systems cannot handle real-time stock syncing
- Competitors are moving online β without Omnichannel, you lose visibility
OptigoApps ensures all channels talk to each other instantly, so you never oversell, misquote prices, or lose customers.
How OptigoApps Makes Omnichannel Different
- 100% connected with ERP for real-time updates
- Cloud + Mobile access for teams on the go
- Advanced features like custom pricing, personalized catalogs, and real-time production tracking
- Designed specifically for Jewellery B2B and B2C businesses
Ready to Take Your Jewellery Business Omnichannel?
- Connect your website, POS, ERP, and social channels in one powerful platform.
- Give your customers a seamless buying experience and your team full control over stock and sales.