Customer Relationship Management

Strengthen Relationships. Increase Loyalty. Drive Repeat Sales.
Optigo’s CRM module is built to help jewelry businesses — both wholesale and retail — deliver personalized experiences, manage customer data efficiently, and stay connected with every client. Whether you're handling B2B buyers, high-volume retail customers, or online shoppers, Optigo gives you all the tools to build stronger, lasting relationships.

Jewelry Team

For Retail Businesses

  • Retail jewelry businesses need fast access to customer data, shopping preferences, and post-sale engagement tools.
  • Optigo helps your front-end and marketing teams engage every walk-in or repeat customer with precision.

Key Features of Optigo’s CRM in Retail

👤

Walk-In to Loyalty

  • Convert every walk-in into a database customer with mobile, email, and interest capture.
📁

Event Alerts & Reminders

  • Send automated birthday, anniversary, and festival offers.
💬

Customer Feedback Collection

  • Record satisfaction, complaints, and suggestions right from POS.
📊

Purchase History

  • Know what they bought before — and recommend intelligently during repeat visits.

Loyalty Points & Gift Schemes

  • Run retention programs seamlessly.
🏷️

Marketing Integration

  • Send WhatsApp campaigns, SMS alerts, and personalized emails directly from CRM.

Unified Insights for All Business Models

Whether you operate retail, wholesale, online, or all three — OptigoCRM gives you real-time, consolidated insights across touchpoints.

  • Advanced Tools:
  • Custom dashboards with CRM KPIs (New leads, Repeat %)
  • Customer funnel analysis from first inquiry to order
  • Sales team performance by customer type
  • Centralized notes and attachments
  • Support & service ticket tracking

Results You Can Expect

  • Higher customer retention and loyalty
  • Improved conversion rates from inquiries
  • Personalized selling experience for every customer
  • Faster support and query resolution
  • Better campaign performance with segmentation
  • Optigo’s CRM isn't just about managing contacts — it’s about deepening every customer relationship.

Let's Connect

Contact us and we'll have a Business Development Representative contact you within 24 business hours.

By clicking “Submit” you agree that we may process your personal data provided in the above form for communicating with you as our potential or actual customer as described in our Privacy Policy.